Visual Arts

It is neither easy nor cheap to run an online marketing campaign. You need to create a unique strategy, hire experienced online marketers, partner with influencers, and others to achieve your goal which is to increase brand awareness and, therefore, sales. However, how exactly will you know if the time, energy, and money you invested …

Your Online Marketing Strategy: How to Measure Your Marketing Campaign’s Success Read More »

A well-executed launch event can do a lot to impact the success of your product and is a great way to immediately establish a narrative and perception for your target audience right from the start. With the right marketing and implementation, it can also help build up hype for your new product and even create …

Cool Things to Bring Your Product Launch to the Next Level Read More »

You own a small bed-and-breakfast in town. You do fairly well, considering that it’s a bad economy. However, you see other businesses like you doing more than good on social media. You begin to wonder what they’re doing that you haven’t tried. Upon browsing their Instagram feeds, you noticed their use of some local celebrities. …

Do You Need an Influencer to Promote Your Small Business? Read More »

As a business owner, one concern that you might have is the ballooning operating expenses. These can seriously cut into your profits. But not all expenses are bad. You just have to know which ones will give you a profit or protect your funds in the future.   Here are the top things your company should be spending money …

Business Expenses You Shouldn’t Skimp On Read More »

Not all properties are built alike. Take, for instance, the landscaping of a home. A nice lawn can cost less than $500 and feature very low-maintenance features and have the same additional property value of a lawn that took $10,000 to landscape and decorate. If you’re the type who prefers a low-maintenance garden, however, these …

Landscape Fixtures to Avoid If You Don’t Like High Maintenance Read More »